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Volume 9, Issue 4, Year 2026

Published: 2026-12-30

Articles

  • How Green Performance Appraisal Drives Environmental Performance: The Mediating Role of Employee Productivity

    Saravanan S, Yoganandan G, Jayashree Hareesh G, Dineshkumar M, Monisha S.R
    37-55
    DOI: https://doi.org/10.54392/ajir2665
  • Understanding Skincare Purchase Intention: The Role of Brand Image and Endorser Credibility under Risk Perception

    Muchtar, ST Salmah Sharon, Afrizal Firman, Mustika Kusuma Basir, Ankita Manohar Walawalkar
    1-15
    DOI: https://doi.org/10.54392/ajir2641
  • Mapping the Industry 5.0-Oriented Enablers for Driving Organisational Operational Performance Excellence

    Mahender Singh Kaswan, Kavisha Duggal, Kanishka Raheja, Sangeeta Dhankhar, Rekha Chaudhary
    56-77
    DOI: https://doi.org/10.54392/ajir2644
  • Customer Switching behavior in Quick Commerce: The Roles of Customer Forgiveness and Continuance Intention

    Ramya Senthil, Thangaraja Arumugam
    16-36
    DOI: https://doi.org/10.54392/ajir2642
  • A Systematic Review of AI-Enhanced Adaptive Flipped Classrooms in Undergraduate Engineering: Analytical Frameworks, Pedagogical Mechanisms, and Research Imperatives

    Quanbo Geng, Aidah Abdul Karim, Hazrati Husnin
    78-93
    DOI: https://doi.org/10.54392/ajir2645